Quality Fabric

This is all the fabric technical stuff, if you're into that kind of thing.

Airlume Combed & Ring-Spun Cotton

There are a lot of options when choosing fabric. We have been true to our core belief that quality garments start at the thread level, which is exactly where we start our design process. Our manufacturers signature Airlume Combed and Ring-Spun Cotton is engineered to create the softest, smoothest tee you’ve ever felt.                     

The Airlume Difference?

  • Clean Cotton: We comb out 2.5x more impurities than standard ring spun cotton                         
  • Long Staple Cotton: This makes for less stray fibers and a tight-knit print surface                         
  • Eco-Dyed: Our fabric is dyed using 7x less water and eco-friendly dyes                         


No Tubular T-shirts 

You know the t-shirts. They have a cool saying, but you'll only wear it once. They are ill-fitting and unflattering. Side-Seamed tees are the only tees we make tees because to us, a tailored like fit is everything.                     

Technical Fit

We go to unheard of lengths to perfect the fit of every garment in every size. Rather than doing generic size grading, we cross-reference every body type, every height, and every weight to ensure our fit reaches the largest audience possible - and at the same time, never once do we ignore the nature of tailoring or contouring.                     

Black t-shirt

Black t-shirt